WEARVR ICO rating and review



ICO Weave Visit Weave ICO site

Active ICO : 01/03/19 – 29/08/19

ICO rating
Business: 17/20 Product: 2/5 WP: 9/10 
Roadmap: 7/10 Legal: 2/5 ICO terms: 3/5 
Team: 16/20 Token applying: 4/5 Promotion: 18/20 
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About Weave ICO (token sale)

WEARVR ICO was formulated in February 2014 by Nic Mitham. Before that, Nic spent ten years working as a virtual world and MMO consultant for brands and companies such as the BBC, Mattel, Google, Electronic Arts, Turner and PBS. His expertise has been featured and referenced by Bloomberg, Gartner, Fox News, the Harvard Business Review and the New York Times. In 2008 Nic created the world’s first ever branded virtual goods campaign for L’Oréal Paris.

Anticipating the WEARVR ICO emergence of virtual reality in early 2014, Nic recognized the need for a truly independent app store to serve the nascent VR community.

We created WEARVR ICO with a simple objective – to promote the latest and greatest VR content to as many people as possible. We have always actively encouraged developers of all sizes (even one-man bands) to distribute their VR apps via our app store, and we also partner closely with manufacturers of new VR HMDs (headsets), supporting their launches.

For developers of content we give them a WEARVR ICO platform and distribution network to get their apps to the users. We have very fast app-approval timescales and promote content across a wide range of genres from games and puzzles through to education, tourism and B2B. This caters to the many different interests that both developers and users like to see in VR/AR.

This wide range of app genres appeals strongly to users, who view WEARVR as the go-to place to find the latest content. And whereas other device-centric app stores tend to curate their stores, we open ours up to developers of all sizes, often including free demo titles.

The primary service we provide to our HMD partners is supplying content. These hardware companies go to market with a physical product (the headset) but little content. We have the largest amount of VR/AR content available in the market so we liaise with our rich developer base and port (make compatible) apps made for one headset (for example Oculus or Samsung Gear VR), to work with the HMDs of our partners. In most cases this includes localizing Western content for the Chinese market which means a win-win for all parties – HD partners get brand new content, developers can widen their addressable market including hard-to-reach markets including China and all parties (including us) generate revenue.

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